Employee Value Proposition (EVP) and Employer Branding

Become the Employer of Choice

Attract and Retain the Best with a Strong EVP

We specialise in crafting unique EVPs that articulate your unique employer brand, attracting and retaining top talent. We not only create your EVP and brand strategy, but create all the content you need to promote it!

Define Your EVP

We dive deep into your company's DNA to discover and articulate a compelling EVP that resonates with both current and potential employees.

Design Your Brand Strategy

We develop a comprehensive brand strategy and identity that embodies your EVP, setting you apart in the competitive talent market.

Promote Your EVP

We create all the content you need to bring your EVP to life! Playbooks, presentations, social media posts, job ads, video ... you name it, we do it.
Challenges we solve

Elevating Your Employer Brand

We scope project objectives, conduct employee focus groups, and analyse current states to lay the foundation for your EVP.

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We create your brand story, design brand assets, and establish a 12-month content plan for an effective rollout.

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Monitor and adapt your EVP to stay relevant and impactful.

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We prioritise features, craft your key messages, and develop a tailored EVP strategy aligned with your vision.

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We build a compelling employer brand that resonates with current and potential employees.

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Support the implementation and adoption of new initiatives, facilitating a seamless launch and integration into your culture.

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RELATED RESOURCES

Free resources

Resource

How to Craft a Killer EVP ( ... even if you don’t know where to start)

Blog Post

Understanding the Power of an Employee Value Proposition (EVP)

Case study

UniSC: Creating a World-Class EVP for a World-Class University

"Exsona are experts when it comes to EVP. They delivered not just a strategy but a comprehensive suite of assets that transformed our employer brand.
Kristie Husk
Talent Acquisition Manager, University of the Sunshine Coast

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